The central message of the movie Arrival (2016) revolves around communication: its content, context, time, and understanding. Director Denis Villeneuve uses the arrival of extra-terrestrial beings to explore how language shapes perception and thought. The key protagonist, a linguist named Louise Banks, deciphers the alien language, she discovers that their mode of communication is non-linear, …
Actor Roger Moore was #BornOnThisDay, Oct. 14, 1927. The British actor appeared in numerous films and TV series but is best remembered today as the 3rd actor to portray “James Bond” in no less than 7 Bond feature films, more than any other actor. He passed away in 2017 at 89 years of age. My …
The surprise and unpredictability of what works and what doesn’t will remain forever. What we do know for sure is that success depends on acceptance, writes Shubhranshu Singh in this week’s Simply Speaking. #SimplySpeaking Read More: https://lnkd.in/dtrjfWef
…gAIning Speed… AI is a ‘General Purpose Technology’ : a once-in-a-generation technology, like steam power or the internet, that touches every aspect of life. GPTs don’t function in isolation. They need complementary technologies to mature before their full potential can be realized. The internet took several advancements such as user-friendly browsers, more affordable hardware, and …
– Zygmunt Bauman’s Liquid modernity – Zygmunt Bauman, a prominent Polish sociologist, coined the term “liquid modernity” to describe the fluid, ever-changing nature of contemporary society. In his eponymous book “Liquid Modernity,” Bauman argues that we have moved away from the stable, predictable structures of the past to a world characterized by instability, uncertainty, and …
– On Virality – What makes something like a song, a news clip, a meme go ‘viral’ ? Every person is born average and dies unique . Individual experiences are unique, we grow along different pathways. Virality in communication is not the same virality as in epidemiology. Marketing virality is never a purely ‘person- to …
What makes something like a song, a news clip, a meme go ‘viral’? Read More »
Honoured to be recognized among India’s top marketing leaders Best wishes to BW Businessworld and BW Marketing World. Annurag Batra Noor Fathima Warsia Chetan Mehra Soumya Sehgal Reema Bhaduri Tanvie Ahuja BW Businessworld
What is profound may not be popular What is popular may not be profound “It is better to fail in originality than to succeed in imitation.” – Herman Melville Herman Melville (1819–1891) American novelist, short story writer, and poet, best known for his masterpiece Moby-Dick (1851). Starting his career as a sailor, Melville drew inspiration …
“It is better to fail in originality than to succeed in imitation.” Read More »
-Selfie by Will Storr: A Journey Through the History of Individualism and Narcissism- Self-obsession and narcissism is on the rise across modern society. In the social media world, people are constantly seeking to portray their ideal selves online as people compare themselves to the curated lives of others. Consider that the self is a story …
-Selfie by Will Storr: A Journey Through the History of Individualism and Narcissism- Read More »
To focus on customer facing processes without building inherent excellence is not strategy To control every consumer interface and imagine it builds consumer love is not strategy To fuss about the the minutiae of everyday business with elaborate trackers is not strategy To mistake mere consistency for brand excellence is not strategy To mistake the …
